STARTicles Management

STARTicles offer you tactical information and insights on how to lay the foundation of your business so you can focus on building success.

Global Outsourcing

The Logistics Behind Global Outsourcing

You’re probably not ready for global business expansion yet, but your company still touches areas outside of the U.S. Perhaps you get the best deal on parts or office supplies … Continue Reading

Startup Step: Management
Office Laughter

Fun and Laughter: The Best Medicine for Your Business?

A Jubilant Workplace Atmosphere May Not Always be Right, But it Offers Definite Advantages for Many Have you heard the one about the business that kept everyone laughing? The punchline … Continue Reading

Startup Step: Management
August Small Business Events

August Small Business Events

August is brimming with an excellent line-up of events for entrepreneurs and small business owners. We highly recommend taking advantage of these public classes, seminars, expos, and workshops that have … Continue Reading

Startup Step: Management
Networking 101

Networking 101

How It Helps You … And How You Can Help Others Regardless of the quantity and quality of people on your team, you can’t always count on them to meet … Continue Reading

Startup Step: Management
Failure to success

Can You Fail Your Way to Business Success?

I just read an article by Melinda Gates, recounting the massive failure of Microsoft Bob. During the early days of PCs, Bob was intended to be a friend who could … Continue Reading

Startup Step: Management
Thinking Outside of the Box

What Does Thinking Outside of the Box Really Mean?

In 2016, Elon Musk’s Space-X announced plans to go to Mars, and many people smirked at the unrealistic pipe dream. Now that the company anticipates a trip by next year, … Continue Reading

Startup Step: Management

Can Your Small Business Make Charitable Contributions Under the New Tax Law?

The new tax law will likely help your small business keep more of its money for 2018 and beyond. Still, certain deduction write-off changes came with the lower tax rates, … Continue Reading

Startup Step: Management

Tackling the Challenges of Solopreneur Businesses

Now that you’ve struck out on your own, your problems are solved. You are in total control. You make all the decisions, you curb all unnecessary spending, and you answer … Continue Reading

Startup Step: Management

Have You Thought About Your Company Culture?

As a small business owner, you could use 48 hours in each day to get everything done. You don’t really have time to develop a touchy-feely company culture, right? Regardless … Continue Reading

Startup Step: Management
Dog Data Analysis

It Never Hurts To Know Something About Data Analysis

Small business owners don’t have truckloads of time to collect data and meaningfully analyze it. But, you expose yourself to unnecessary risk (and eventually spend more time and money) when … Continue Reading

Startup Step: Management
Leadership Management

Doing It Right Versus Doing It Well

Your Management Style Can Affect Outcomes In Your Business I’ve been doing a lot of reading lately about management and leadership, and I want to share an important take-away: managers … Continue Reading

Startup Step: Management

Are Your Employees Soft on Soft Skills?

When Atlanta city government was recently crippled by a cyber-attack, they temporarily reverted to paper-based systems to keep things running. In a press conference, the city’s mayor said that the … Continue Reading

Startup Step: Management
ChooseWhat Scholarship

Scholarship for students with self employment experience

Have you ever earned money as a contractor or a small business owner? If so, this scholarship opportunity is for you. If you are a qualifying student (see “who can apply” section … Continue Reading

Startup Step: Management

Six Realistic Ways for Small Business Owners to Manage Time

You’ve probably heard the usual time management tips many times. You know that you should limit email review time, and avoid multi-tasking. But, you’re a small business owner. Delaying response … Continue Reading

Startup Step: Management

Settling Disputes In and Out of the Workplace

Small businesses are like families. The team members may be close-knit, but spats are common. Outside people and businesses can create additional discord, as well. Sure, you could call in … Continue Reading

Startup Step: Management

Customer Support Should Support Your Entire Company

Of all the software companies that I worked for during my technical writing days, only one had a system for reporting technical support calls to the rest of the company. … Continue Reading

Startup Step: Management
36262934 - managers discussing something on laptop

Would Your Business Benefit from Job Sharing?

According to the Bureau of Labor Statistics, in February, 2018, over 21 million people chose to work part-time for noneconomic reasons. Generally speaking, this group did not really need the … Continue Reading

Startup Step: Management
43767608 - document.

It’s Not Too Late to Resolve to Get Organized

Small business owners work really hard. You probably feel like you spend 48 hours every day just focusing on ways to increase sales and save money. Each year, you may … Continue Reading

Startup Step: Management
32262260 - handwriting of content marketing word in notebook on the wood table

Informative, Targeted Marketing Techniques Add Depth To Your Message

Part 1: An Introduction to Content Marketing If you currently advertise your products or services through traditional media or online, then you’re already on your way toward getting your message … Continue Reading

Startup Step: Create Basic Marketing Materials / Management / Select an Email Marketing Service
42303365 - red paper plane leading white ones, leadership concept

Competitive Intelligence is a Two-Sided Spy Game

Intelligence About Competitors is Only Part of the Picture Like most business owners, you probably cast eyes on competing businesses to find out where your business stands and to get … Continue Reading

Startup Step: Management
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